Why Evangelicals Seek Out Manly Men

There's a void in evangelical culture. Scholars have discussed Evangelicals' attraction to strongmen and their attempts to make men fulfill their God-given gender role, but Evangelicals currently lack the leaders needed to defend their values and help men be manly. Focus on the Family, Promise Keepers, and the more recent Young, Restless, and Reformed (YRR) movement have all attempted to revive traditional masculinity among young evangelical men.