How Harry Potter and Emoji Became Part of Passover

How Harry Potter and Emoji Became Part of Passover
Dave Scherbenco/The Citizens\' Voice via AP

When former DC Comics editor Jordan Gorfinkel sought to update the Haggadah, the written guide to the traditional Passover meal known as the Seder, he looked to comic books.

Gorfinkel managed the Batman franchise at DC for nearly a decade before starting his own creative branding studio. He believes that Passover's Exodus story, in which the ancient Jews are enslaved in and then freed from Egypt, is just as exciting as any superhero story.

This year, just in time for the holiday — one of the most important on the Jewish calendar — he published the Passover Haggadah Graphic Novel. In his version, the superhero in question is Moses, Pharaoh is just as scary a villain as the Joker, and the Ten Plagues are drawn in classic comic book style. Illustrated by Israeli artist Erez Zadok, the book offers a fresh take on an old story, intended to engage kids who might be bored at the Seder and superhero-loving adults alike. It's also an Amazon best-seller (at least among religious graphic novels).

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