Last month, PureFlix.com had nearly 715,000 unique visitors, according to Alexa, a website traffic analytics company. Greg Gudorf, chief executive of PureFlix.com, said the service's nearly 250,000 paying subscribers could choose from a catalog of more than 7,500 titles. “We've been blessed with really strong growth,” he said.
Mr. White, whose book, “Between Heaven and Hollywood,” was published last fall by Zondervan, wants to make films, sitcoms and serialized dramas with family-friendly or religious messages. “Our God-given dream was to provide content on a consistent basis to be an alternative to what Hollywood was putting it out,” he said.
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