Part of the reason is an overall decline in the number of people who identify with a religious group. According to the Pew Research Center 2014 Religious Landscape Study, 23 percent of Americans say they are not affiliated with any religion, up from 16 percent in 2007.
But it’s also true that “younger people give differently,” said Rabbi Rick Jacobs, president of the Union for Reform Judaism. “It’s about expressing their commitment to core values and their obligation to sustain those in need. In prior generations, giving to Jewish organizations was thought of as automatic. Now the younger generation doesn’t feel constrained by doing what their parents or grandparents did.”
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