A future possibility is that subsidies from non-profits will largely supplant that business model. If so, can reporters to support themselves? Will substantive news reporting mean chancey freelancing, or only part-time employment, or journalism as an unpaid hobby? Will reporters lacking old-style staff jobs make their actual living from public relations work, with conflicts of interest readers are unaware of? Will print media become expensive channels reaching a small elite audience?
Such grim thoughts are roused by the recent announcement of a significant $490,000 grant from the Henry Luce Foundation for religion coverage by The Atlantic and theatlantic.com. With this two-year grant, the magazine will hire a full-time religion editor and a second journalist with the goal of providing “the best conversation about global religion available today.”
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