Outfitting Hasidic Women With Stylish, Yet Modest, Fashions

Sifting through the crop tops and sheer blouses for sale at Junee, a boutique in Borough Park, Brooklyn, is an unexpected clientele: some of New York City’s most modest women.

Filled with bright colors and the latest fashions, the store specializes in outfitting Hasidic women, who follow a deeply conservative sartorial doctrine that, among other things, requires their elbows, collarbones and knees to always be covered, and if married, their hair to be hidden under a scarf or wig.

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