The Mormon Model With a Million Fans

From bizarrely dressed bloggers to Botoxed editors, there’s no place for people-watching quite like the entrance to a fashion show. But the models who walk in the shows are usually pretty anonymous: they slink from one job to the next with their backpacks on, unnoticed.

At last month’s menswear shows, something changed. Outside Versace in Milan, 50 girls in denim cut-offs lined the narrow streets. At Bottega Veneta, a cluster of teens stood by the entrance, craning their necks. At Etro, the excitement peaked as more than 200 teenagers colonised the road, brandishing iPhones and shouting: “Lucky!”

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