Pinterest—the mason jar lobby’s most effective propaganda apparatus—is an aggressively wholesome social platform. It’s The Container Store of social networks, but past the arrangements of DIY barn-wedding souvenirs, there’s another Pinterest, one focused on surviving doom.
This is Mormon survivalist Pinterest. It’s grade-AAA Pinterest, a hodgepodge of pins that remind me of the 1998 film Deep Impact combined with legitimately useful canning tips mixed with a dollop of contempt for atheists who don’t own a storage cellar.
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