Almost every church in the world will see an attendance spike this week. In the this-is-really-obvious-research-finding, we found that Easter was the highest attended day of the church year. (OK, really, it was about Mother's Day, as USAToday reported in a front page story on our data, but Easter was number one.)
If you work in ministry, you already know this and did not need LifeWay Research to tell you. You've been planning for it. But are you planning for next week, too?
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