When people buy smartphones and tablet computers they discover thousands of software applications ("apps," for short) that make it easy to buy, find, read, watch and hear almost anything they want.
But there's one thing they frequently can't do with apps: Donate money to a favorite charity.
Non-profit organizations are "very interested (in mobile apps) and there's a lot of experimentation — but it's still in the baby steps mode," says Marcia Stepanek, new media adviser at New York University's Heyman Center for Philanthropy and Fundraising.
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